Our performance elements will involve our artist Libby,playing as the main character in the music video, acting and singing through out.The singing element will show Libby in different locations to have the different scenery help portray how her emotions and experiences vary in the different places as the video and the storyline progress. Through her falling in love and her heartache when she breaks up with her boyfriend which helps create sympathy towards her star image. In addition the various locations Libby will be acting in demonstrate the period of time they have been together by the amount of memories they have created. This will encourage our audience to identify with her as it is very common and stereotypical at her target audience’s age to experience heartache. This is shown by Libby staring at the pictures her emotions as visible and reflect what she was going through as the relationship progressed and eventually leading up to them breaking up.
The fact that Libby is visible in every scene in the music video, including the scene where she’s staring at the polaroid pictures of herself and her boyfriend in the video in her bedroom reminiscing her relationship, helps sell her star image to her target audience not only through the audience gaining familiarity with her but as well as selling the storyline of the video projecting her ‘girl next’ door’ image and making her seem more relatable and genuine. By featuring locations the audience is familiar with, through watching various popular teen films and music videos, will help encourage their identification with our artist and her star image. This will result in creating a loyal fan base and encouraging them to purchase her products.
The close-up shots of Libby will be taken where the words she is lip-syncing need emphasising in order to help project her feelings and emotions in different scenes. This helps contribute to her other performance element in the video which is acting. The acting helps project the storyline of the video which sells her star image and the audience tend to think that the character she plays in the video reflects to the person she is. Therefore the acting isn’t too dramatic and seems very real as it portrays the different barriers a relationship in those ages has which appeals to her youthful target audience as they can relate to it. Moreover the activities and memories made with her boyfriend in the video are very stereotypical for her target audiences ages hence helps them understand what she is going through and will intrigue and encourage our target audience to watch the video.
The fact that Libby is visible in every scene in the music video, including the scene where she’s staring at the polaroid pictures of herself and her boyfriend in the video in her bedroom reminiscing her relationship, helps sell her star image to her target audience not only through the audience gaining familiarity with her but as well as selling the storyline of the video projecting her ‘girl next’ door’ image and making her seem more relatable and genuine. By featuring locations the audience is familiar with, through watching various popular teen films and music videos, will help encourage their identification with our artist and her star image. This will result in creating a loyal fan base and encouraging them to purchase her products.
The close-up shots of Libby will be taken where the words she is lip-syncing need emphasising in order to help project her feelings and emotions in different scenes. This helps contribute to her other performance element in the video which is acting. The acting helps project the storyline of the video which sells her star image and the audience tend to think that the character she plays in the video reflects to the person she is. Therefore the acting isn’t too dramatic and seems very real as it portrays the different barriers a relationship in those ages has which appeals to her youthful target audience as they can relate to it. Moreover the activities and memories made with her boyfriend in the video are very stereotypical for her target audiences ages hence helps them understand what she is going through and will intrigue and encourage our target audience to watch the video.
In the music video Libby will be seen moving around, smiling and having a good time, will encourage the audience to identify with her star image and buy into her by sympathising with her breaking up with her boyfriend.
As an organic artist Libby’s ‘girl next door’ image is clearly represented through the acting and the singing as her performance elements in the music video
As an organic artist Libby’s ‘girl next door’ image is clearly represented through the acting and the singing as her performance elements in the music video
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